{"id":3066,"date":"2022-07-25T12:21:00","date_gmt":"2022-07-25T12:21:00","guid":{"rendered":"https:\/\/www1.medianet.hr\/?p=3066"},"modified":"2026-08-19T15:03:35","modified_gmt":"2026-08-19T15:03:35","slug":"sto-je-hashtag-i-kako-ga-koristiti","status":"publish","type":"post","link":"https:\/\/www.medianet.hr\/en\/sto-je-hashtag-i-kako-ga-koristiti\/","title":{"rendered":"\u0160to je hashtag i kako ga koristiti?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3066\" class=\"elementor elementor-3066\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e3df020 elementor-section-full_width elementor-section-height-full elementor-section-height-default elementor-section-items-middle\" data-id=\"e3df020\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f76a81e\" data-id=\"f76a81e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d105618 elementor-widget elementor-widget-heading\" data-id=\"d105618\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-large\">\u0160to je hashtag i kako ga koristiti?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3b853b5 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"3b853b5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0ab1661\" data-id=\"0ab1661\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-357a6c0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"357a6c0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-dc7d45c\" data-id=\"dc7d45c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8333999 elementor-widget elementor-widget-text-editor\" data-id=\"8333999\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Oznaka hashtag (#) prvi put je upotrijebljena na dru\u0161tvenoj mre\u017ei Twitter u svrhu kategorizacije sadr\u017eaja kojeg objavljuju korisnici. Od tada, hashtagovi se koriste na svim popularnim dru\u0161tvenim mre\u017eama te su sastavni dio marketin\u0161kih strategija. Koriste se na na\u010din da nakon znaka # upi\u0161emo pojedini izraz napisan bez razmaka, interpunkcijskih i ostalih posebnih znakova. Mo\u017eemo re\u0107i kako su hashtagovi dru\u0161tvenim mre\u017eama ono \u0161to su klju\u010dne rije\u010di Google-u.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35d7e2a elementor-widget elementor-widget-text-editor\" data-id=\"35d7e2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Za postizanje maksimalnih rezultata, za svaku pojedinu dru\u0161tvenu mre\u017eu preporu\u010duje se druga\u010diji broj hashtagova koje bismo trebali koristiti u objavama:<span style=\"font-size: 16px;\"><br \/><\/span><\/p><ul><li><span style=\"font-size: 16px;\"><b>Facebook<\/b>: 1\u20132 hashtaga<\/span><\/li><li><span style=\"font-size: 16px;\"><b>Instagram<\/b>: Do 30 hashtagova (prosjek 10\u201320)<\/span><\/li><li><span style=\"font-size: 16px;\"><b>TikTok<\/b>: 2\u20135 hashtagova<\/span><\/li><li><span style=\"font-size: 16px;\"><b>Twitter<\/b>: 1\u20132 hashtaga<\/span><\/li><li><span style=\"font-size: 16px;\"><b>LinkedIn<\/b>: 2\u20133 hashtaga<\/span><\/li><li><span style=\"font-size: 16px;\"><b>YouTube<\/b>: Do 15 hashtagova (sve vi\u0161e od toga ignorirat \u0107e se od strane platforme)<\/span><\/li><li><span style=\"font-size: 16px;\"><b>Pinterest<\/b>: 0 hashtagova<\/span><\/li><li><span style=\"font-size: 16px;\"><b>Snapchat<\/b>: 2\u20135 hashtagova<\/span><\/li><\/ul><div>\u00a0<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cc85bb elementor-widget elementor-widget-heading\" data-id=\"1cc85bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Kakvi sve hashtagovi postoje?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6c103f elementor-widget elementor-widget-text-editor\" data-id=\"d6c103f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Branded Hashtags\u00a0<br \/><\/b><span style=\"font-size: 16px;\"><br \/>Predstavljaju kori\u0161tenje imena brenda ili proizvoda kao pojma za hashtag, a naj\u010de\u0161\u0107e se koriste s ciljem pove\u0107anja svijesti o brendu (brand awareness). Pra\u0107enje branded hashtagova mo\u017ee pru\u017eiti uvid u uspje\u0161nost provedbe marketin\u0161kih aktivnosti na dru\u0161tvenim mre\u017eama, putem dosega kojega smo postigli kori\u0161tenim hashtagom.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-50e3246 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"50e3246\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df6e9ef\" data-id=\"df6e9ef\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-298cde7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"298cde7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-67f4de0\" data-id=\"67f4de0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9bc0984 elementor-widget elementor-widget-text-editor\" data-id=\"9bc0984\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Content hashtags<\/b><\/p><p>Odli\u010dan su odabir kada \u017eelimo pove\u0107ati anga\u017eman ili doseg na\u0161ih objava. Kreiranje content hashtagova podrazumijeva kori\u0161tenje pojmova koji su direktno povezani s tematikom sadr\u017eaja kojega objavljujemo.<b>\u00a0<\/b><\/p><p><b>Event hashtags<\/b><\/p><p>Koriste se kada planiramo event ili kada \u017eelimo da se vijest o pojedinom eventu pro\u0161iri dalje. Putem analize event hashtagova mo\u017eemo saznati \u0161to sudionici i potencijalni sudionici misle o eventu kao i otkriti nove hashtagove koji podr\u017eavaju marketin\u0161ke aktivnosti koje provodimo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-71a92bd\" data-id=\"71a92bd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34256df elementor-widget elementor-widget-image\" data-id=\"34256df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"450\" height=\"400\" src=\"https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/07\/MediaNet-Metricom-hashtag.jpg\" class=\"attachment-full size-full wp-image-3229\" alt=\"MediaNet Metricom hashtag\" srcset=\"https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/07\/MediaNet-Metricom-hashtag.jpg 450w, https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/07\/MediaNet-Metricom-hashtag-300x267.jpg 300w, https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/07\/MediaNet-Metricom-hashtag-14x12.jpg 14w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0e73810 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"0e73810\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ab0ebf4\" data-id=\"ab0ebf4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9ec8267 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9ec8267\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-8301716\" data-id=\"8301716\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c4eb86 elementor-widget elementor-widget-text-editor\" data-id=\"2c4eb86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Trending hashtags<\/b><\/p><p>Predstavljaju hashtagove koji su popularni u pojedinom trenutku, \u0161to pru\u017ea mogu\u0107nost ve\u0107eg dosega sadr\u017eaja kojeg objavljujemo. Iako ve\u0107ina trending hashtagova ne\u0107e biti relevantna na\u0161em sadr\u017eaju, va\u017eno je pratiti i iskoristiti one hashtagove koji \u0107e doprinijeti postavljenim ciljevima.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7eaab2b elementor-widget elementor-widget-heading\" data-id=\"7eaab2b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Kako pratiti rezultate hashtagova?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d227976 elementor-widget elementor-widget-text-editor\" data-id=\"d227976\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>1. Izaberite postoje\u0107i ili kreirajte novi hashtag<\/b><\/p><p>Prvi korak je odabrati hashtag koji \u0107ete koristiti. Mo\u017ee biti s liste trending hashtagova ili mo\u017eete kreirati novi unikatni hashtag. Kada se radi o brendu ili postavljanju kampanje na dru\u0161tvenim mre\u017eama, preporu\u010duje se kreiranje vlastitog hashtaga. Trending hashtagovi odli\u010dni su za pra\u0107enje generalnih informacija, dok \u0107e unikatni hashtag pru\u017eiti klju\u010dne informacije o na\u0161im aktivnostima.\u00a0<\/p><p>Kada kreirate listu potencijalnih hashtagova, potrebno je istra\u017eiti dru\u0161tvene mre\u017ee, kako biste bili sigurni da se isti ve\u0107 ne koriste.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bee82cd elementor-widget elementor-widget-text-editor\" data-id=\"bee82cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>2. Kreirajte sadr\u017eaj prema odabranom hashtagu<\/b><\/p>\n<p>Kada ste se odlu\u010dili za hashtag koji \u0107ete koristiti za va\u0161 brend ili kampanju, vrijeme je da kreirate sadr\u017eaj koji \u0107ete objavljivati. Naravno, morate biti sigurni da sadr\u017eaj koji kreirate bude relevantan odabranom pojmu.&nbsp;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a155321 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a155321\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-24e29cf\" data-id=\"24e29cf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ca9d415 elementor-widget elementor-widget-image\" data-id=\"ca9d415\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www1.medianet.hr\/pracenje-i-analiza-drustvenih-medija\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1008\" height=\"936\" src=\"https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/04\/Metricom-mobilna-aplikacija-blog.png\" class=\"attachment-full size-full wp-image-2982\" alt=\"Metricom mobilna aplikacija blog\" srcset=\"https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/04\/Metricom-mobilna-aplikacija-blog.png 1008w, https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/04\/Metricom-mobilna-aplikacija-blog-300x279.png 300w, https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/04\/Metricom-mobilna-aplikacija-blog-768x713.png 768w, https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/04\/Metricom-mobilna-aplikacija-blog-13x12.png 13w\" sizes=\"(max-width: 1008px) 100vw, 1008px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-115cd13\" data-id=\"115cd13\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1996195 elementor-widget elementor-widget-text-editor\" data-id=\"1996195\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>3. Koristite alate za analizu i monitoring\u00a0<\/b><\/p><p>Nakon \u0161to ste poduzeli sve prethodne radnje, potrebno je odabrati <a href=\"https:\/\/www1.medianet.hr\/pracenje-i-analiza-drustvenih-medija\/\">alat<\/a> s kojim mo\u017eete uspje\u0161no pratiti rezultate marketin\u0161kih aktivnosti te kori\u0161tenih hashtagova. Takvi rezultati pru\u017eaju informacije o izvedbi objavljenog sadr\u017eaja kao i podatke na temelju kojih mo\u017eete donositi odluke za sljede\u0107e aktivnosti koje \u0107ete provoditi.\u00a0 \u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-47ea216 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"47ea216\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-ab0496a\" data-id=\"ab0496a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e9f7c9c elementor-widget elementor-widget-heading\" data-id=\"e9f7c9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Koju metriku je potrebno pratiti? <\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c01bd05 elementor-widget elementor-widget-text-editor\" data-id=\"c01bd05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Doseg<\/b><\/p><p>Ukoliko je cilj kampanje pove\u0107anje svijesti o brendu, onda je doseg metrika koju definitivno \u017eelimo pratiti. Doseg nam govori jesmo li odabrali odgovaraju\u0107e hashtagove te kolika je veli\u010dina ciljane publike do koje smo prenijeli na\u0161u poruku.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5e03f6 elementor-widget elementor-widget-text-editor\" data-id=\"b5e03f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Anga\u017eman<\/b><\/p><p>Anga\u017eman nam govori koliko ciljana publika smatra na\u0161 sadr\u017eaj relevantnim. Kada je plasirani sadr\u017eaj u skladu s interesima ciljane publike na dru\u0161tvenim mre\u017eama, mo\u017eemo o\u010dekivati dijeljenje, komentiranje i oznake \u201esvi\u0111a mi se\u201c na na\u0161im objavama.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-98a2509 elementor-widget elementor-widget-text-editor\" data-id=\"98a2509\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Popularnost hashtagova<\/b><\/p><p>Najbolja stvar koja se mo\u017ee dogoditi je da hashtag kojega koristimo postane popularan, \u0161to bi zna\u010dajno utjecalo na broj korisnika koji \u0107e vidjeti objavljeni sadr\u017eaj. Putem popularnih hashtagova mo\u017eemo tako\u0111er predvidjeti potencijalni doseg i anga\u017eman sadr\u017eaja kojega tek planiramo objaviti.\u00a0<\/p><p>\u0160to su hashtagovi popularniji to je ve\u0107a mogu\u0107nost utjecaja objavljenog sadr\u017eaja na ciljanu publiku.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3796e31 elementor-widget elementor-widget-text-editor\" data-id=\"3796e31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Demografija:<\/b><\/p><p>Demografija je tako\u0111er jedna od va\u017enih metrika koje je potrebno pratiti kada analiziramo kori\u0161tene hashtagove. Pra\u0107enjem demografskih podataka mo\u017eemo vidjeti dolazi li na\u0161a poruka do publike koju smo \u017eeljeli targetirati.\u00a0<\/p><p>Ukoliko ne, potrebno je odabrati drugi hashtag.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-993fd31 elementor-widget elementor-widget-heading\" data-id=\"993fd31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Krenite s hashtagovima!<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eafd47e elementor-widget elementor-widget-text-editor\" data-id=\"eafd47e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Hashtagovi su neizbje\u017ean element u provedbi marketin\u0161kih aktivnosti na dru\u0161tvenim mre\u017eama. Pravilnim pristupom mogu uvelike utjecati na ciljeve koje smo postavili te doprinijeti rezultatima. Iako zahtijevaju istra\u017eivanje i kreativnost, njihovo kori\u0161tenje se mo\u017ee itekako isplatiti.\u00a0<\/p><p>Bez obzira koliko smo kvalitetno odabrali hashtag, bez odgovaraju\u0107eg alata putem kojeg mo\u017eemo pratiti i analizirati dobivene rezultate, ne\u0107emo dobiti potrebne informacije o uspje\u0161nosti provedenih aktivnosti, kao ni smjernice za daljnje postupanje.\u00a0<\/p><p>Imate dodatnih pitanja ili trebate pomo\u0107? <a href=\"https:\/\/www1.medianet.hr\/kontaktirajte-nas\/\">Contact us<\/a> i rado \u0107emo rije\u0161iti sve Va\u0161e nedoumice!<\/p><div>\u00a0<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Oznaka hashtag (#) prvi put je upotrijebljena na dru\u0161tvenoj mre\u017ei Twitter u svrhu kategorizacije sadr\u017eaja sadr\u017eaja kojeg objavljuju korisnici. Od tada, hashtagovi se koriste na svim popularnim dru\u0161tvenim mre\u017eama te su sastavni dio&#8230;<\/p>","protected":false},"author":1,"featured_media":3225,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"ocean_front_end_style_editor":"no","ocean_post_layout":"full-screen","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"on","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"off","ocean_gallery_id":[],"footnotes":""},"categories":[14],"tags":[],"class_list":["post-3066","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-mn","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u0160to je hashtag i kako ga koristiti? 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