{"id":2656,"date":"2022-03-14T12:45:29","date_gmt":"2022-03-14T12:45:29","guid":{"rendered":"https:\/\/www1.medianet.hr\/?p=2656"},"modified":"2026-08-19T15:03:52","modified_gmt":"2026-08-19T15:03:52","slug":"sto-je-to-buyer-persona-i-zasto-je-vazna","status":"publish","type":"post","link":"https:\/\/www.medianet.hr\/en\/sto-je-to-buyer-persona-i-zasto-je-vazna\/","title":{"rendered":"\u0160to je to buyer persona i za\u0161to je va\u017ena?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2656\" class=\"elementor elementor-2656\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e3df020 elementor-section-full_width elementor-section-height-full elementor-section-height-default elementor-section-items-middle\" data-id=\"e3df020\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f76a81e\" data-id=\"f76a81e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d105618 elementor-widget elementor-widget-heading\" data-id=\"d105618\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-large\">\u0160to je to buyer persona i za\u0161to je va\u017ena?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3b853b5 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"3b853b5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0ab1661\" data-id=\"0ab1661\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-357a6c0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"357a6c0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-dc7d45c\" data-id=\"dc7d45c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8333999 elementor-widget elementor-widget-text-editor\" data-id=\"8333999\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Koliko dobro poznajete svoje kupce ili klijente, njihove potrebe, navike i ciljeve? Koliko imaju godina? Koji je stupanj njihovog obrazovanja? Jesu li o\u017eenjeni i imaju li djecu?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2de609 elementor-widget elementor-widget-text-editor\" data-id=\"f2de609\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Sve te informacije, uz mnoge ostale, neophodne su za uspje\u0161nu komunikaciju s potencijalnim kupcima ili klijentima. Kada to\u010dno znamo tko su oni i \u0161to \u017eele, mo\u017eemo prilagoditi na\u0161u strategiju i kreirati sadr\u017eaj koji odgovara upravo njihovim potrebama.<\/p><p>Kako vam u tome mo\u017ee pomo\u0107i kreiranje buyer persone? Saznajte u nastavku bloga.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-69cb11f elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"69cb11f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5387c16\" data-id=\"5387c16\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2e08ffc elementor-widget elementor-widget-text-editor\" data-id=\"2e08ffc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b style=\"font-size: 16px;\"><span lang=\"EN-US\">\u0160to je buyer persona?<\/span><\/b><\/p><p>Buyer persona predstavlja detaljan profil idealnog kupca ili klijenta te je iznimno va\u017ean alat kada se radi o provedbi marketin\u0161kih i prodajnih aktivnosti. Dobro osmi\u0161ljene buyer persone omogu\u0107uju nam da detaljno razumijemo na\u0161u ciljanu publiku, njihove potrebe, \u017eelje, strahove, brige, navike i ciljeve.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d9a574 elementor-widget elementor-widget-text-editor\" data-id=\"7d9a574\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Takve informacije omogu\u0107uju prilagodbu sadr\u017eaja kojeg objavljujemo, izbor odgovaraju\u0107ih komunikacijskih kanala kao i poruka koje \u017eelimo prenijeti. Osim toga, poma\u017eu nam prilikom dono\u0161enja raznih poslovnih odluka, kao i kreiranja daljnjih poslovnih planova. Ovisno o poslovanju ili djelatnosti, mo\u017eemo imati potrebu za kreiranjem jedne ili vi\u0161e buyer persone.<\/p>\n<p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-adcb33c\" data-id=\"adcb33c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-96e7628 elementor-widget elementor-widget-image\" data-id=\"96e7628\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"679\" src=\"https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/03\/MediaNet-buyer-persona-blog-questionmark-768x679.jpg\" class=\"attachment-medium_large size-medium_large wp-image-2671\" alt=\"MediaNet buyer persona blog questionmark\" srcset=\"https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/03\/MediaNet-buyer-persona-blog-questionmark-768x679.jpg 768w, https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/03\/MediaNet-buyer-persona-blog-questionmark-300x265.jpg 300w, https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/03\/MediaNet-buyer-persona-blog-questionmark-1024x905.jpg 1024w, https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/03\/MediaNet-buyer-persona-blog-questionmark-1536x1358.jpg 1536w, https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/03\/MediaNet-buyer-persona-blog-questionmark-14x12.jpg 14w, https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/03\/MediaNet-buyer-persona-blog-questionmark.jpg 1999w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-50e3246 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"50e3246\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df6e9ef\" data-id=\"df6e9ef\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-873b4e1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"873b4e1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-a2a6b7f\" data-id=\"a2a6b7f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b041052 elementor-widget elementor-widget-text-editor\" data-id=\"b041052\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b style=\"font-size: 16px;\"><span lang=\"EN-US\">Za\u0161to je buyer persona va\u017ena?<\/span><\/b><\/p><p>Prednosti buyer persone obuhva\u0107aju podru\u010dja \u0161ira od marketinga i prodaje. Prikupljeni podaci o kupcima pru\u017eaju odli\u010dne temelje za razvoj proizvoda ili usluga, pobolj\u0161anje korisni\u010dkog iskustva i kvalitetniju korisni\u010dku podr\u0161ku.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-298cde7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"298cde7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-71a92bd\" data-id=\"71a92bd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34256df elementor-widget elementor-widget-image\" data-id=\"34256df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"681\" src=\"https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/03\/MediaNet-buyer-persona-blog-target-768x681.jpg\" class=\"attachment-medium_large size-medium_large wp-image-2672\" alt=\"MediaNet buyer persona blog target\" srcset=\"https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/03\/MediaNet-buyer-persona-blog-target-768x681.jpg 768w, https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/03\/MediaNet-buyer-persona-blog-target-300x266.jpg 300w, https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/03\/MediaNet-buyer-persona-blog-target-1024x908.jpg 1024w, https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/03\/MediaNet-buyer-persona-blog-target-14x12.jpg 14w, https:\/\/www.medianet.hr\/wp-content\/uploads\/2022\/03\/MediaNet-buyer-persona-blog-target.jpg 1391w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-67f4de0\" data-id=\"67f4de0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9bc0984 elementor-widget elementor-widget-text-editor\" data-id=\"9bc0984\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Kada znamo \u0161to kupci to\u010dno \u017eele, mo\u017eemo prilagoditi ponudu i istaknuti one stavke koje zadovoljavaju njihove potrebe i interese. Tako\u0111er, prave informacije omogu\u0107uju personalizaciju sadr\u017eaja kojega plasiramo te poma\u017eu prilikom izgradnje dugoro\u010dnog odnosa s kupcima ili klijentima.<\/p><p>Umjesto da poruku plasiramo prema \u0161iroj publici, mo\u017eemo precizno targetirati to\u010dno onu skupinu ljudi koja \u0107e na nju reagirati, odnosno one kupce kojima su na\u0161i proizvodi i usluge potrebni.<\/p><p>Kada ne znamo ili jednostavno naga\u0111amo tko su na\u0161i kupci i kome se obra\u0107amo, na\u0161e poruke izgubit \u0107e se u moru ostalih oglasa. Bez obzira na kvalitetu na\u0161eg asortimana, ako strategiju, sadr\u017eaj i poruku nismo prilagodili ciljanoj publici, ne\u0107emo ostvariti \u017eeljene prodajne rezultate.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0e73810 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"0e73810\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ab0ebf4\" data-id=\"ab0ebf4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9ec8267 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9ec8267\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-8301716\" data-id=\"8301716\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c4eb86 elementor-widget elementor-widget-text-editor\" data-id=\"2c4eb86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Kako kreirati buyer personu?<\/b><\/p><p>Kao \u0161to smo ve\u0107 napomenuli, buyer persona ne nastaje na temelju naga\u0111anja ili pretpostavki, potrebno je prikupiti relevantne podatke putem raznih metoda<a href=\"https:\/\/www1.medianet.hr\/istrazivanja\/\"> istra\u017eivanja tr\u017ei\u0161ta<\/a> kao i <a href=\"https:\/\/www1.medianet.hr\/medijske-analize\/\">analizirati<\/a> postoje\u0107e podatke koje imamo o kupcima i klijentima.<\/p><p>Naj\u010de\u0161\u0107e metode istra\u017eivanja pomo\u0107u kojih kreiramo buyer persone su ankete, intervjui i fokus grupe. Tako\u0111er, istra\u017eivanje konkurencije i njihovih potro\u0161a\u010da pru\u017ea dodatne podatke na temelju kojih mo\u017eemo dobiti detaljniji uvid u na\u0161u ciljanu publiku.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec0ce06 elementor-widget elementor-widget-text-editor\" data-id=\"ec0ce06\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Koje informacije su nam potrebne?<\/b><\/p><p>Kako bismo uistinu definirali profil idealnog kupca, potrebne su nam informacije iz raznih podru\u010dja te moramo prona\u0107i odgovore na pitanja poput:<\/p><ul><li><b>Pozadina<\/b>: Jesu li va\u0161i idealni kupci mu\u0161kog ili \u017eenskog spola? Koliko imaju godina? Jesu li o\u017eenjeni i imaju li obitelj? Koji je stupanj njihovog obrazovanja?&#8230;<\/li><li><b style=\"font-size: 16px;\">Osobine<\/b><span style=\"font-size: 16px;\">: Jesu li zainteresirani za isprobavanje novih proizvoda i usluga ili su odani jednom brendu? Kakva je njihova osobnost?&#8230;<\/span><\/li><li><b>Karijera<\/b>: Jesu li zaposleni ili vode vlastito poslovanje? U kojoj industriji rade? Koliko je velika tvrtka u kojoj rade? Koja je njihova pozicija i odgovornost na radnom mjestu?&#8230;<\/li><li><b>Kupovne navike<\/b>: Tra\u017ee li informacije o proizvodima i uslugama online? Vole li vi\u0161e odlaziti u fizi\u010dke trgovine? Na koji na\u010din komuniciraju s brendovima? Koje dru\u0161tvene mre\u017ee koriste?&#8230;<\/li><li><b>Proces kupnje<\/b>: \u0160to utje\u010de na njihovu odluku o kupnji? Gdje su \u010duli za va\u0161u uslugu ili proizvod? Kako su otkrili va\u0161 brend?&#8230;<\/li><li><b style=\"font-size: 16px;\">Izazovi<\/b><span style=\"font-size: 16px;\">: Koje prepreke stoje na putu do njihovog uspjeha? S kojim se izazovima suo\u010davaju? Kakvu korist imaju od va\u0161eg proizvoda ili usluga?&#8230;<\/span><\/li><li><b style=\"font-size: 16px;\">Ciljevi i motivacija<\/b><span style=\"font-size: 16px;\">: \u0160to \u017eele posti\u0107i u \u017eivotu? Koji su njihovi ciljevi? Kako im vi mo\u017eete u pomo\u0107i u ispunjavanju istih?&#8230;<\/span><\/li><\/ul><div>\u00a0<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23baef1 elementor-widget elementor-widget-text-editor\" data-id=\"23baef1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Primjer predlo\u0161ka za kreiranje buyer persone:<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65321c0 pa-carousel-template pa-carousel-horizontal pa-arrows-default elementor-widget elementor-widget-premium-carousel-widget\" data-id=\"65321c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"premium-carousel-widget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div id=\"premium-carousel-wrapper-65321c0\" class=\"premium-carousel-wrapper premium-carousel-hidden carousel-wrapper-65321c0  premium-carousel-dots-below\" data-settings=\"{&quot;vertical&quot;:false,&quot;appearance&quot;:&quot;single&quot;,&quot;slidesToShow&quot;:1,&quot;infinite&quot;:true,&quot;speed&quot;:&quot;&quot;,&quot;fade&quot;:true,&quot;autoplay&quot;:true,&quot;autoplaySpeed&quot;:7000,&quot;draggable&quot;:true,&quot;touchMove&quot;:true,&quot;adaptiveHeight&quot;:true,&quot;variableWidth&quot;:false,&quot;cssEase&quot;:&quot;ease&quot;,&quot;pauseOnHover&quot;:false,&quot;centerMode&quot;:false,&quot;arrows&quot;:true,&quot;dots&quot;:true,&quot;slidesDesk&quot;:1,&quot;slidesTab&quot;:1,&quot;slidesMob&quot;:1,&quot;animation&quot;:&quot;null&quot;,&quot;tabletBreak&quot;:1025,&quot;mobileBreak&quot;:768,&quot;navigation&quot;:[&quot;&quot;,&quot;&quot;,&quot;&quot;,&quot;&quot;,&quot;&quot;,&quot;&quot;,&quot;&quot;,&quot;&quot;,&quot;&quot;,&quot;&quot;],&quot;carouselNavigation&quot;:&quot;dots&quot;,&quot;templatesNumber&quot;:10,&quot;hasNavSlider&quot;:false,&quot;mouseTilt&quot;:false,&quot;mouseTiltRev&quot;:false}\">\n\t\t\t<!-- Dots -->\n\t\t\t\t\t\t\t<div class=\"premium-carousel-nav-dot\">\n\t\t\t\t\t\t\t\t\t\t\t\t<i class=\"fas fa-circle\" aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"premium-carousel-nav-arrow-prev\">\n\t\t\t\t\t<a type=\"button\" data-role=\"none\" class=\"carousel-arrow carousel-prev\" aria-label=\"Previous\" role=\"button\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<i class=\"fas fa-angle-left\" aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"premium-carousel-nav-arrow-next\">\n\t\t\t\t\t\t<a type=\"button\" data-role=\"none\" class=\"carousel-arrow carousel-next\" aria-label=\"Next\" role=\"button\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i class=\"fas fa-angle-right\" aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<!-- Main Slides -->\n\t\t\t<div id=\"premium-carousel-65321c0\" class=\"premium-carousel-inner\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"premium-carousel-template item-wrapper\" >\n\t\t\t\t\t\t\t<style>.elementor-2673 .elementor-element.elementor-element-4be2f265 > .elementor-container{min-height:480px;}.elementor-2673 .elementor-element.elementor-element-4be2f265, .elementor-2673 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{border-radius:30px 30px 30px 30px;}.elementor-2673 .elementor-element.elementor-element-4be2f265{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin-top:0px;margin-bottom:0px;padding:0px 250px 0px 250px;}.elementor-2673 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-2673 .elementor-element.elementor-element-2835799c:not(.elementor-motion-effects-element-type-background) > .elementor-widget-wrap, .elementor-2673 .elementor-element.elementor-element-2835799c > .elementor-widget-wrap > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#9B9B9B;}.elementor-2673 .elementor-element.elementor-element-2835799c > .elementor-element-populated >  .elementor-background-overlay{opacity:0.39;}.elementor-2673 .elementor-element.elementor-element-2835799c > .elementor-element-populated, .elementor-2673 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay, .elementor-2673 .elementor-element.elementor-element-2835799c > .elementor-background-slideshow{border-radius:30px 30px 30px 30px;}.elementor-2673 .elementor-element.elementor-element-2835799c > .elementor-element-populated{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin:0px 0px 0px 0px;--e-column-margin-right:0px;--e-column-margin-left:0px;padding:0px 0px 0px 0px;}.elementor-2673 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-widget-heading .elementor-heading-title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-weight:var( --e-global-typography-primary-font-weight );color:var( --e-global-color-primary );}.elementor-2673 .elementor-element.elementor-element-c29f35c{text-align:center;}.elementor-2673 .elementor-element.elementor-element-c29f35c .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:60px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2673 .elementor-element.elementor-element-c29f35c > .elementor-widget-container{margin:0px 0px 0px 0px;padding:0px 30px 0px 30px;}.elementor-widget-text-editor{font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2673 .elementor-element.elementor-element-a68c267{text-align:center;font-family:\"Mitr\", Sans-serif;font-size:33px;font-weight:900;letter-spacing:1.5px;color:#CF4251;}.elementor-2673 .elementor-element.elementor-element-a68c267 > .elementor-widget-container{margin:015px 0px 015px 0px;padding:0px 0px 0px 0px;}.elementor-2673 .elementor-element.elementor-element-42daf24{text-align:center;}.elementor-2673 .elementor-element.elementor-element-42daf24 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:18px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2673 .elementor-element.elementor-element-42daf24 > .elementor-widget-container{margin:0px 30px 30px 30px;padding:0px 30px 0px 30px;}@media(max-width:1024px){.elementor-2673 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}@media(max-width:767px){.elementor-2673 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}<\/style>\t\t<div data-elementor-type=\"section\" data-elementor-id=\"2673\" class=\"elementor elementor-2673\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4be2f265 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default\" data-id=\"4be2f265\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2835799c\" data-id=\"2835799c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c29f35c elementor-widget elementor-widget-heading\" data-id=\"c29f35c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>TKO?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a68c267 elementor-widget elementor-widget-text-editor\" data-id=\"a68c267\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>1.BACKGROUND<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42daf24 elementor-widget elementor-widget-heading\" data-id=\"42daf24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Posao?<br>Karijera?<br>Obitelj?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-carousel-template item-wrapper\" >\n\t\t\t\t\t\t\t<style>.elementor-2684 .elementor-element.elementor-element-4be2f265 > .elementor-container{min-height:480px;}.elementor-2684 .elementor-element.elementor-element-4be2f265, .elementor-2684 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{border-radius:30px 30px 30px 30px;}.elementor-2684 .elementor-element.elementor-element-4be2f265{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin-top:0px;margin-bottom:0px;padding:0px 250px 0px 250px;}.elementor-2684 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-2684 .elementor-element.elementor-element-2835799c:not(.elementor-motion-effects-element-type-background) > .elementor-widget-wrap, .elementor-2684 .elementor-element.elementor-element-2835799c > .elementor-widget-wrap > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#9B9B9B;}.elementor-2684 .elementor-element.elementor-element-2835799c > .elementor-element-populated >  .elementor-background-overlay{opacity:0.39;}.elementor-2684 .elementor-element.elementor-element-2835799c > .elementor-element-populated, .elementor-2684 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay, .elementor-2684 .elementor-element.elementor-element-2835799c > .elementor-background-slideshow{border-radius:30px 30px 30px 30px;}.elementor-2684 .elementor-element.elementor-element-2835799c > .elementor-element-populated{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin:0px 0px 0px 0px;--e-column-margin-right:0px;--e-column-margin-left:0px;padding:0px 0px 0px 0px;}.elementor-2684 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-widget-heading .elementor-heading-title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-weight:var( --e-global-typography-primary-font-weight );color:var( --e-global-color-primary );}.elementor-2684 .elementor-element.elementor-element-3498eb5{text-align:center;}.elementor-2684 .elementor-element.elementor-element-3498eb5 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:60px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2684 .elementor-element.elementor-element-3498eb5 > .elementor-widget-container{margin:0px 0px 0px 0px;padding:0px 30px 0px 30px;}.elementor-widget-text-editor{font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2684 .elementor-element.elementor-element-a68c267{text-align:center;font-family:\"Mitr\", Sans-serif;font-size:33px;font-weight:900;letter-spacing:1.5px;color:#CF4251;}.elementor-2684 .elementor-element.elementor-element-a68c267 > .elementor-widget-container{margin:015px 0px 015px 0px;padding:0px 0px 0px 0px;}.elementor-2684 .elementor-element.elementor-element-42daf24{text-align:center;}.elementor-2684 .elementor-element.elementor-element-42daf24 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:18px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2684 .elementor-element.elementor-element-42daf24 > .elementor-widget-container{margin:0px 30px 30px 30px;padding:0px 30px 0px 30px;}@media(max-width:1024px){.elementor-2684 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}@media(max-width:767px){.elementor-2684 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}<\/style>\t\t<div data-elementor-type=\"section\" data-elementor-id=\"2684\" class=\"elementor elementor-2684\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4be2f265 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default\" data-id=\"4be2f265\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2835799c\" data-id=\"2835799c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3498eb5 elementor-widget elementor-widget-heading\" data-id=\"3498eb5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>TKO?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a68c267 elementor-widget elementor-widget-text-editor\" data-id=\"a68c267\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>2.DEMOGRAPHICS<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42daf24 elementor-widget elementor-widget-heading\" data-id=\"42daf24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Mu\u0161ko ili \u017eensko?<br>Godine?<br>Prihod?<\/b><br><b>Lokacija?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-carousel-template item-wrapper\" >\n\t\t\t\t\t\t\t<style>.elementor-2693 .elementor-element.elementor-element-4be2f265 > .elementor-container{min-height:480px;}.elementor-2693 .elementor-element.elementor-element-4be2f265, .elementor-2693 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{border-radius:30px 30px 30px 30px;}.elementor-2693 .elementor-element.elementor-element-4be2f265{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin-top:0px;margin-bottom:0px;padding:0px 250px 0px 250px;}.elementor-2693 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-2693 .elementor-element.elementor-element-2835799c:not(.elementor-motion-effects-element-type-background) > .elementor-widget-wrap, .elementor-2693 .elementor-element.elementor-element-2835799c > .elementor-widget-wrap > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#9B9B9B;}.elementor-2693 .elementor-element.elementor-element-2835799c > .elementor-element-populated >  .elementor-background-overlay{opacity:0.39;}.elementor-2693 .elementor-element.elementor-element-2835799c > .elementor-element-populated, .elementor-2693 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay, .elementor-2693 .elementor-element.elementor-element-2835799c > .elementor-background-slideshow{border-radius:30px 30px 30px 30px;}.elementor-2693 .elementor-element.elementor-element-2835799c > .elementor-element-populated{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin:0px 0px 0px 0px;--e-column-margin-right:0px;--e-column-margin-left:0px;padding:0px 0px 0px 0px;}.elementor-2693 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-widget-heading .elementor-heading-title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-weight:var( --e-global-typography-primary-font-weight );color:var( --e-global-color-primary );}.elementor-2693 .elementor-element.elementor-element-a952950{text-align:center;}.elementor-2693 .elementor-element.elementor-element-a952950 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:60px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2693 .elementor-element.elementor-element-a952950 > .elementor-widget-container{margin:0px 0px 0px 0px;padding:0px 30px 0px 30px;}.elementor-widget-text-editor{font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2693 .elementor-element.elementor-element-a68c267{text-align:center;font-family:\"Mitr\", Sans-serif;font-size:33px;font-weight:900;letter-spacing:1.5px;color:#CF4251;}.elementor-2693 .elementor-element.elementor-element-a68c267 > .elementor-widget-container{margin:015px 0px 015px 0px;padding:0px 0px 0px 0px;}.elementor-2693 .elementor-element.elementor-element-42daf24{text-align:center;}.elementor-2693 .elementor-element.elementor-element-42daf24 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:18px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2693 .elementor-element.elementor-element-42daf24 > .elementor-widget-container{margin:0px 30px 30px 30px;padding:0px 30px 0px 30px;}@media(max-width:1024px){.elementor-2693 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}@media(max-width:767px){.elementor-2693 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}<\/style>\t\t<div data-elementor-type=\"section\" data-elementor-id=\"2693\" class=\"elementor elementor-2693\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4be2f265 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default\" data-id=\"4be2f265\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2835799c\" data-id=\"2835799c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a952950 elementor-widget elementor-widget-heading\" data-id=\"a952950\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>TKO?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a68c267 elementor-widget elementor-widget-text-editor\" data-id=\"a68c267\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>3.IDENTIFIERS<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42daf24 elementor-widget elementor-widget-heading\" data-id=\"42daf24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Pona\u0161anje?<br>Komunikacijske preferencije?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-carousel-template item-wrapper\" >\n\t\t\t\t\t\t\t<style>.elementor-2709 .elementor-element.elementor-element-4be2f265 > .elementor-container{min-height:480px;}.elementor-2709 .elementor-element.elementor-element-4be2f265, .elementor-2709 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{border-radius:30px 30px 30px 30px;}.elementor-2709 .elementor-element.elementor-element-4be2f265{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin-top:0px;margin-bottom:0px;padding:0px 250px 0px 250px;}.elementor-2709 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-2709 .elementor-element.elementor-element-2835799c:not(.elementor-motion-effects-element-type-background) > .elementor-widget-wrap, .elementor-2709 .elementor-element.elementor-element-2835799c > .elementor-widget-wrap > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#9B9B9B;}.elementor-2709 .elementor-element.elementor-element-2835799c > .elementor-element-populated >  .elementor-background-overlay{opacity:0.39;}.elementor-2709 .elementor-element.elementor-element-2835799c > .elementor-element-populated, .elementor-2709 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay, .elementor-2709 .elementor-element.elementor-element-2835799c > .elementor-background-slideshow{border-radius:30px 30px 30px 30px;}.elementor-2709 .elementor-element.elementor-element-2835799c > .elementor-element-populated{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin:0px 0px 0px 0px;--e-column-margin-right:0px;--e-column-margin-left:0px;padding:0px 0px 0px 0px;}.elementor-2709 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-widget-heading .elementor-heading-title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-weight:var( --e-global-typography-primary-font-weight );color:var( --e-global-color-primary );}.elementor-2709 .elementor-element.elementor-element-a952950{text-align:center;}.elementor-2709 .elementor-element.elementor-element-a952950 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:60px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2709 .elementor-element.elementor-element-a952950 > .elementor-widget-container{margin:0px 0px 0px 0px;padding:0px 30px 0px 30px;}.elementor-widget-text-editor{font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2709 .elementor-element.elementor-element-a68c267{text-align:center;font-family:\"Mitr\", Sans-serif;font-size:33px;font-weight:900;letter-spacing:1.5px;color:#FBC900;}.elementor-2709 .elementor-element.elementor-element-a68c267 > .elementor-widget-container{margin:015px 0px 015px 0px;padding:0px 0px 0px 0px;}.elementor-2709 .elementor-element.elementor-element-42daf24{text-align:center;}.elementor-2709 .elementor-element.elementor-element-42daf24 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:18px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2709 .elementor-element.elementor-element-42daf24 > .elementor-widget-container{margin:0px 30px 30px 30px;padding:0px 30px 0px 30px;}@media(max-width:1024px){.elementor-2709 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}@media(max-width:767px){.elementor-2709 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}<\/style>\t\t<div data-elementor-type=\"section\" data-elementor-id=\"2709\" class=\"elementor elementor-2709\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4be2f265 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default\" data-id=\"4be2f265\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2835799c\" data-id=\"2835799c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a952950 elementor-widget elementor-widget-heading\" data-id=\"a952950\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>\u0160TO?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a68c267 elementor-widget elementor-widget-text-editor\" data-id=\"a68c267\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>4.GOALS<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42daf24 elementor-widget elementor-widget-heading\" data-id=\"42daf24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Primarni ciljevi?<\/b><br><b>Sekundarni ciljevi?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-carousel-template item-wrapper\" >\n\t\t\t\t\t\t\t<style>.elementor-2713 .elementor-element.elementor-element-4be2f265 > .elementor-container{min-height:480px;}.elementor-2713 .elementor-element.elementor-element-4be2f265, .elementor-2713 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{border-radius:30px 30px 30px 30px;}.elementor-2713 .elementor-element.elementor-element-4be2f265{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin-top:0px;margin-bottom:0px;padding:0px 250px 0px 250px;}.elementor-2713 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-2713 .elementor-element.elementor-element-2835799c:not(.elementor-motion-effects-element-type-background) > .elementor-widget-wrap, .elementor-2713 .elementor-element.elementor-element-2835799c > .elementor-widget-wrap > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#9B9B9B;}.elementor-2713 .elementor-element.elementor-element-2835799c > .elementor-element-populated >  .elementor-background-overlay{opacity:0.39;}.elementor-2713 .elementor-element.elementor-element-2835799c > .elementor-element-populated, .elementor-2713 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay, .elementor-2713 .elementor-element.elementor-element-2835799c > .elementor-background-slideshow{border-radius:30px 30px 30px 30px;}.elementor-2713 .elementor-element.elementor-element-2835799c > .elementor-element-populated{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin:0px 0px 0px 0px;--e-column-margin-right:0px;--e-column-margin-left:0px;padding:0px 0px 0px 0px;}.elementor-2713 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-widget-heading .elementor-heading-title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-weight:var( --e-global-typography-primary-font-weight );color:var( --e-global-color-primary );}.elementor-2713 .elementor-element.elementor-element-a952950{text-align:center;}.elementor-2713 .elementor-element.elementor-element-a952950 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:60px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2713 .elementor-element.elementor-element-a952950 > .elementor-widget-container{margin:0px 0px 0px 0px;padding:0px 30px 0px 30px;}.elementor-widget-text-editor{font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2713 .elementor-element.elementor-element-a68c267{text-align:center;font-family:\"Mitr\", Sans-serif;font-size:33px;font-weight:900;letter-spacing:1.5px;color:#FBC900;}.elementor-2713 .elementor-element.elementor-element-a68c267 > .elementor-widget-container{margin:015px 0px 015px 0px;padding:0px 0px 0px 0px;}.elementor-2713 .elementor-element.elementor-element-42daf24{text-align:center;}.elementor-2713 .elementor-element.elementor-element-42daf24 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:18px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2713 .elementor-element.elementor-element-42daf24 > .elementor-widget-container{margin:0px 30px 30px 30px;padding:0px 30px 0px 30px;}@media(max-width:1024px){.elementor-2713 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}@media(max-width:767px){.elementor-2713 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}<\/style>\t\t<div data-elementor-type=\"section\" data-elementor-id=\"2713\" class=\"elementor elementor-2713\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4be2f265 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default\" data-id=\"4be2f265\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2835799c\" data-id=\"2835799c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a952950 elementor-widget elementor-widget-heading\" data-id=\"a952950\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>\u0160TO?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a68c267 elementor-widget elementor-widget-text-editor\" data-id=\"a68c267\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>5.CHALLENGES<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42daf24 elementor-widget elementor-widget-heading\" data-id=\"42daf24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Primarni izazovi?<\/b><br><b>Sekundarni izazovi?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-carousel-template item-wrapper\" >\n\t\t\t\t\t\t\t<style>.elementor-2716 .elementor-element.elementor-element-4be2f265 > .elementor-container{min-height:480px;}.elementor-2716 .elementor-element.elementor-element-4be2f265, .elementor-2716 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{border-radius:30px 30px 30px 30px;}.elementor-2716 .elementor-element.elementor-element-4be2f265{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin-top:0px;margin-bottom:0px;padding:0px 250px 0px 250px;}.elementor-2716 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-2716 .elementor-element.elementor-element-2835799c:not(.elementor-motion-effects-element-type-background) > .elementor-widget-wrap, .elementor-2716 .elementor-element.elementor-element-2835799c > .elementor-widget-wrap > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#9B9B9B;}.elementor-2716 .elementor-element.elementor-element-2835799c > .elementor-element-populated >  .elementor-background-overlay{opacity:0.39;}.elementor-2716 .elementor-element.elementor-element-2835799c > .elementor-element-populated, .elementor-2716 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay, .elementor-2716 .elementor-element.elementor-element-2835799c > .elementor-background-slideshow{border-radius:30px 30px 30px 30px;}.elementor-2716 .elementor-element.elementor-element-2835799c > .elementor-element-populated{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin:0px 0px 0px 0px;--e-column-margin-right:0px;--e-column-margin-left:0px;padding:0px 0px 0px 0px;}.elementor-2716 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-widget-heading .elementor-heading-title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-weight:var( --e-global-typography-primary-font-weight );color:var( --e-global-color-primary );}.elementor-2716 .elementor-element.elementor-element-a952950{text-align:center;}.elementor-2716 .elementor-element.elementor-element-a952950 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:60px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2716 .elementor-element.elementor-element-a952950 > .elementor-widget-container{margin:0px 0px 0px 0px;padding:0px 30px 0px 30px;}.elementor-widget-text-editor{font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2716 .elementor-element.elementor-element-a68c267{text-align:center;font-family:\"Mitr\", Sans-serif;font-size:33px;font-weight:900;letter-spacing:1.5px;color:#FBC900;}.elementor-2716 .elementor-element.elementor-element-a68c267 > .elementor-widget-container{margin:015px 0px 015px 0px;padding:0px 0px 0px 0px;}.elementor-2716 .elementor-element.elementor-element-42daf24{text-align:center;}.elementor-2716 .elementor-element.elementor-element-42daf24 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:18px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2716 .elementor-element.elementor-element-42daf24 > .elementor-widget-container{margin:0px 30px 30px 30px;padding:0px 15px 0px 15px;}@media(max-width:1024px){.elementor-2716 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}@media(max-width:767px){.elementor-2716 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}<\/style>\t\t<div data-elementor-type=\"section\" data-elementor-id=\"2716\" class=\"elementor elementor-2716\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4be2f265 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default\" data-id=\"4be2f265\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2835799c\" data-id=\"2835799c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a952950 elementor-widget elementor-widget-heading\" data-id=\"a952950\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>\u0160TO?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a68c267 elementor-widget elementor-widget-text-editor\" data-id=\"a68c267\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>6.WHAT CAN WE DO\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42daf24 elementor-widget elementor-widget-heading\" data-id=\"42daf24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>\u0160to mo\u017eemo u\u010diniti kako bi pomogli personi u ostvarivanju ciljeva?<\/b><br><b>\u0160to mo\u017eemo u\u010diniti kako bi pomogli personi da prevlada svoje izazove?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-carousel-template item-wrapper\" >\n\t\t\t\t\t\t\t<style>.elementor-2754 .elementor-element.elementor-element-4be2f265 > .elementor-container{min-height:480px;}.elementor-2754 .elementor-element.elementor-element-4be2f265, .elementor-2754 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{border-radius:30px 30px 30px 30px;}.elementor-2754 .elementor-element.elementor-element-4be2f265{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin-top:0px;margin-bottom:0px;padding:0px 250px 0px 250px;}.elementor-2754 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-2754 .elementor-element.elementor-element-2835799c:not(.elementor-motion-effects-element-type-background) > .elementor-widget-wrap, .elementor-2754 .elementor-element.elementor-element-2835799c > .elementor-widget-wrap > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#9B9B9B;}.elementor-2754 .elementor-element.elementor-element-2835799c > .elementor-element-populated >  .elementor-background-overlay{opacity:0.39;}.elementor-2754 .elementor-element.elementor-element-2835799c > .elementor-element-populated, .elementor-2754 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay, .elementor-2754 .elementor-element.elementor-element-2835799c > .elementor-background-slideshow{border-radius:30px 30px 30px 30px;}.elementor-2754 .elementor-element.elementor-element-2835799c > .elementor-element-populated{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin:0px 0px 0px 0px;--e-column-margin-right:0px;--e-column-margin-left:0px;padding:0px 0px 0px 0px;}.elementor-2754 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-widget-heading .elementor-heading-title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-weight:var( --e-global-typography-primary-font-weight );color:var( --e-global-color-primary );}.elementor-2754 .elementor-element.elementor-element-a952950{text-align:center;}.elementor-2754 .elementor-element.elementor-element-a952950 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:60px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2754 .elementor-element.elementor-element-a952950 > .elementor-widget-container{margin:0px 0px 0px 0px;padding:0px 30px 0px 30px;}.elementor-widget-text-editor{font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2754 .elementor-element.elementor-element-a68c267{text-align:center;font-family:\"Mitr\", Sans-serif;font-size:33px;font-weight:900;letter-spacing:1.5px;color:#196583;}.elementor-2754 .elementor-element.elementor-element-a68c267 > .elementor-widget-container{margin:015px 0px 015px 0px;padding:0px 0px 0px 0px;}.elementor-2754 .elementor-element.elementor-element-42daf24{text-align:center;}.elementor-2754 .elementor-element.elementor-element-42daf24 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:18px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2754 .elementor-element.elementor-element-42daf24 > .elementor-widget-container{margin:0px 0px 30px 0px;}@media(max-width:1024px){.elementor-2754 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}@media(max-width:767px){.elementor-2754 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}<\/style>\t\t<div data-elementor-type=\"section\" data-elementor-id=\"2754\" class=\"elementor elementor-2754\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4be2f265 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default\" data-id=\"4be2f265\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2835799c\" data-id=\"2835799c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a952950 elementor-widget elementor-widget-heading\" data-id=\"a952950\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>ZA\u0160TO?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a68c267 elementor-widget elementor-widget-text-editor\" data-id=\"a68c267\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>7.REAL QUOTES<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42daf24 elementor-widget elementor-widget-heading\" data-id=\"42daf24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Citati o ciljevima.<\/b><br><b>Citati o izazovima.<\/b><br><b>...<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-carousel-template item-wrapper\" >\n\t\t\t\t\t\t\t<style>.elementor-2758 .elementor-element.elementor-element-4be2f265 > .elementor-container{min-height:480px;}.elementor-2758 .elementor-element.elementor-element-4be2f265, .elementor-2758 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{border-radius:30px 30px 30px 30px;}.elementor-2758 .elementor-element.elementor-element-4be2f265{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin-top:0px;margin-bottom:0px;padding:0px 250px 0px 250px;}.elementor-2758 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-2758 .elementor-element.elementor-element-2835799c:not(.elementor-motion-effects-element-type-background) > .elementor-widget-wrap, .elementor-2758 .elementor-element.elementor-element-2835799c > .elementor-widget-wrap > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#9B9B9B;}.elementor-2758 .elementor-element.elementor-element-2835799c > .elementor-element-populated >  .elementor-background-overlay{opacity:0.39;}.elementor-2758 .elementor-element.elementor-element-2835799c > .elementor-element-populated, .elementor-2758 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay, .elementor-2758 .elementor-element.elementor-element-2835799c > .elementor-background-slideshow{border-radius:30px 30px 30px 30px;}.elementor-2758 .elementor-element.elementor-element-2835799c > .elementor-element-populated{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin:0px 0px 0px 0px;--e-column-margin-right:0px;--e-column-margin-left:0px;padding:0px 0px 0px 0px;}.elementor-2758 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-widget-heading .elementor-heading-title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-weight:var( --e-global-typography-primary-font-weight );color:var( --e-global-color-primary );}.elementor-2758 .elementor-element.elementor-element-a952950{text-align:center;}.elementor-2758 .elementor-element.elementor-element-a952950 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:60px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2758 .elementor-element.elementor-element-a952950 > .elementor-widget-container{margin:0px 0px 0px 0px;padding:0px 30px 0px 30px;}.elementor-widget-text-editor{font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2758 .elementor-element.elementor-element-a68c267{text-align:center;font-family:\"Mitr\", Sans-serif;font-size:33px;font-weight:900;letter-spacing:1.5px;color:#196583;}.elementor-2758 .elementor-element.elementor-element-a68c267 > .elementor-widget-container{margin:015px 0px 015px 0px;padding:0px 0px 0px 0px;}.elementor-2758 .elementor-element.elementor-element-42daf24{text-align:center;}.elementor-2758 .elementor-element.elementor-element-42daf24 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:18px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2758 .elementor-element.elementor-element-42daf24 > .elementor-widget-container{margin:0px 30px 30px 30px;padding:0px 30px 0px 30px;}@media(max-width:1024px){.elementor-2758 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}@media(max-width:767px){.elementor-2758 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}<\/style>\t\t<div data-elementor-type=\"section\" data-elementor-id=\"2758\" class=\"elementor elementor-2758\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4be2f265 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default\" data-id=\"4be2f265\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2835799c\" data-id=\"2835799c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a952950 elementor-widget elementor-widget-heading\" data-id=\"a952950\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>ZA\u0160TO?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a68c267 elementor-widget elementor-widget-text-editor\" data-id=\"a68c267\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>8.COMMON OBJECTIONS<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42daf24 elementor-widget elementor-widget-heading\" data-id=\"42daf24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Za\u0161to bi kupili va\u0161 proizvod ili uslugu?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-carousel-template item-wrapper\" >\n\t\t\t\t\t\t\t<style>.elementor-2762 .elementor-element.elementor-element-4be2f265 > .elementor-container{min-height:480px;}.elementor-2762 .elementor-element.elementor-element-4be2f265, .elementor-2762 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{border-radius:30px 30px 30px 30px;}.elementor-2762 .elementor-element.elementor-element-4be2f265{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin-top:0px;margin-bottom:0px;padding:0px 250px 0px 250px;}.elementor-2762 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-2762 .elementor-element.elementor-element-2835799c:not(.elementor-motion-effects-element-type-background) > .elementor-widget-wrap, .elementor-2762 .elementor-element.elementor-element-2835799c > .elementor-widget-wrap > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#9B9B9B;}.elementor-2762 .elementor-element.elementor-element-2835799c > .elementor-element-populated >  .elementor-background-overlay{opacity:0.39;}.elementor-2762 .elementor-element.elementor-element-2835799c > .elementor-element-populated, .elementor-2762 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay, .elementor-2762 .elementor-element.elementor-element-2835799c > .elementor-background-slideshow{border-radius:30px 30px 30px 30px;}.elementor-2762 .elementor-element.elementor-element-2835799c > .elementor-element-populated{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin:0px 0px 0px 0px;--e-column-margin-right:0px;--e-column-margin-left:0px;padding:0px 0px 0px 0px;}.elementor-2762 .elementor-element.elementor-element-2835799c > .elementor-element-populated > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-widget-heading .elementor-heading-title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-weight:var( --e-global-typography-primary-font-weight );color:var( --e-global-color-primary );}.elementor-2762 .elementor-element.elementor-element-a952950{text-align:center;}.elementor-2762 .elementor-element.elementor-element-a952950 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:60px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2762 .elementor-element.elementor-element-a952950 > .elementor-widget-container{margin:0px 0px 0px 0px;padding:0px 30px 0px 30px;}.elementor-widget-text-editor{font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2762 .elementor-element.elementor-element-a68c267{text-align:center;font-family:\"Mitr\", Sans-serif;font-size:33px;font-weight:900;letter-spacing:1.5px;color:#2B7113;}.elementor-2762 .elementor-element.elementor-element-a68c267 > .elementor-widget-container{margin:015px 0px 015px 0px;padding:0px 0px 0px 0px;}.elementor-2762 .elementor-element.elementor-element-42daf24{text-align:center;}.elementor-2762 .elementor-element.elementor-element-42daf24 .elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:18px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2762 .elementor-element.elementor-element-42daf24 > .elementor-widget-container{margin:0px 0px 30px 0px;padding:0px 30px 0px 30px;}@media(max-width:1024px){.elementor-2762 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}@media(max-width:767px){.elementor-2762 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}<\/style>\t\t<div data-elementor-type=\"section\" data-elementor-id=\"2762\" class=\"elementor elementor-2762\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4be2f265 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default\" data-id=\"4be2f265\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2835799c\" data-id=\"2835799c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a952950 elementor-widget elementor-widget-heading\" data-id=\"a952950\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>KAKO?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a68c267 elementor-widget elementor-widget-text-editor\" data-id=\"a68c267\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>9.MARKETING MESSAGING<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42daf24 elementor-widget elementor-widget-heading\" data-id=\"42daf24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Kako bi personi opisali va\u0161e rje\u0161enje? <\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-carousel-template item-wrapper\" >\n\t\t\t\t\t\t\t<style>.elementor-2765 .elementor-element.elementor-element-4be2f265 > .elementor-container{min-height:480px;}.elementor-2765 .elementor-element.elementor-element-4be2f265, .elementor-2765 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{border-radius:30px 30px 30px 30px;}.elementor-2765 .elementor-element.elementor-element-4be2f265{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin-top:0px;margin-bottom:0px;padding:0px 250px 0px 250px;}.elementor-2765 .elementor-element.elementor-element-4be2f265 > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-2765 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.elementor-heading-title{font-family:\"Scope One\", Sans-serif;font-size:18px;font-weight:400;line-height:2em;letter-spacing:0px;color:#FFFFFF;}.elementor-2765 .elementor-element.elementor-element-42daf24 > .elementor-widget-container{margin:0px 30px 30px 30px;padding:0px 30px 0px 30px;}@media(max-width:1024px){.elementor-2765 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}@media(max-width:767px){.elementor-2765 .elementor-element.elementor-element-4be2f265{margin-top:0px;margin-bottom:0px;padding:0px 0px 0px 0px;}}<\/style>\t\t<div data-elementor-type=\"section\" data-elementor-id=\"2765\" class=\"elementor elementor-2765\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4be2f265 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default\" data-id=\"4be2f265\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2835799c\" data-id=\"2835799c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a952950 elementor-widget elementor-widget-heading\" data-id=\"a952950\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>KAKO?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a68c267 elementor-widget elementor-widget-text-editor\" data-id=\"a68c267\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>10.ELEVATOR PITCH<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42daf24 elementor-widget elementor-widget-heading\" data-id=\"42daf24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Prodajte personi svoje rje\u0161enje!<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-47ea216 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"47ea216\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-ab0496a\" data-id=\"ab0496a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c01bd05 elementor-widget elementor-widget-text-editor\" data-id=\"c01bd05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Zaklju\u010dak:<\/b><\/p>\n<p>Kvalitetno i adekvatno kreirana buyer persona mo\u017ee doprinijeti cjelokupnom poslovanju te uskladiti aktivnosti svih odjela unutar tvrtke. Tako \u0107e svaki zaposlenik imati viziju idealnog kupca prema kojemu mo\u017ee prilagoditi aktivnosti za koje je zadu\u017een. Bez obzira radi li se o korisni\u010dkoj podr\u0161ci, marketingu, prodaji ili proizvodnji.&nbsp;<\/p>\n<p><span style=\"font-size: 16px;\">Naravno, moramo imati na umu da je trenutno tr\u017ei\u0161te sklono u\u010destalim i brzim promjenama te je iz tog razloga potrebno pratiti nastale trendove, provoditi daljnja istra\u017eivanja i u skladu s time a\u017eurirati kreirane buyer persone.&nbsp;<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Buyer persona predstavlja detaljan profil idealnog kupca ili klijenta te je iznimno va\u017ean alat kada se radi o provedbi marketin\u0161kih i prodajnih aktivnosti. 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